The Audit Bureau of Circulations of South Africa

ABC provides measurement for a variety of media, by offering a range of compliance and auditing services to meet the needs of the media industry. These include:

Print publications
Digital publications
Websites
Email newsletters
Exhibitions and Conferences

The ABC logo is a valued seal of trust which provides confidence to the market. A number of stakeholders and decision makers use our data:

Media owners
Media Agencies
Advertisers
Marketers
Management
Government

The ABC logo reinforces the way advertising is traded across the converging media landscape, and allows value to be measured and compared.

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